In the post, “It’s Time to Disrupt the Disruptors, or Maybe I’m Just New,” Jennifer Tweedie made an interesting suggestion about bringing change to the industry of Marketing through the acquiring of more diversified participants. At first, I wasn’t quite sure how her comments were disruptive, so I did some research.
For those of you who don’t know what disruption is in business, Caroline Howard of Forbes provides a rather clear definition in her article, “Disruption Vs. Innovation: What’s The Difference?”
Disruption takes a left turn by literally uprooting and changing how we think, behave, do business, learn and go about our day-to-day.
Having access to a car is not a luxury that all share, and not everyone has access to public transportation. This is something Uber has helped to resolve.
As one of today’s most innovative, app-based, companies on the market, Uber has provided anyone with a smartphone the ability to call a ride when needed.
The app will look likes this:
After you sign-up, you get a screen when you open the app. It should look something like this:
After you’ve tried it, leave a comment and let everyone know what you think. Enjoy Uber!